These comprehensive notes for the course "Global Marketing Innovation" offer a valuable resource for students seeking a thorough understanding of the subject. Summarizing all the articles and lectures covered throughout the course, these notes provide a consolidated overview of the key concepts, theories, and insights discussed in the class.The notes encompass a wide range of topics related to global marketing innovation. With these notes, students can effectively review and reinforce their u...

This is an in-depth summary for the primary book used in the Strategic Management of Technology and Innovation course at VU. Only using this summary, I got an 8 in the final exam (max grade attained in this class was an 8.2). Why am I selling a summary for the book instead of the slides? Because most summaries selling only the content of the slides are very incomplete. Exam grade average for the SMTI class was a 5.5, mostly because many students relied on the slides and not on the readings. Ho...

Test Bank for Strategic Management and Business Policy Globalization, Innovation and Sustainability, 16th edition By Thomas L. Wheelen, J. David Hunger, Alan N. Hoffman, Charles E. Bamford

Summary of all the mandatory articles and book, with important figures, lecture slides, all divided per week.

Test Bank for Strategic Management of Technological Innovation, 7th Edition 7e by Melissa Schilling. Full Chapters test bank are included - Chapter 1 to 13 Chapter 1: Introduction    PART ONE: Industry Dynamics of Technological Innovation   Chapter 2: Sources of Innovation   Chapter 3: Types and Patterns of Innovation   Chapter 4: Standards Battles, Modularity, and Platform Competition   Chapter 5: Timing of Entry   PART TWO: Formulating Technological Innovati...

Test Bank for Transportation A Global Supply Chain Perspective 9th Edition by Robert A. Novack, Brian Gibson, Yoshinori Suzuki, John J. Coyle

Hi all! I made a summary of all the lectures of the course Innovations in Clinical Neuropsychology including loads of pictures and 35 multiple choice practice questions. Good luck studying and with the exam! :)

Summary of the course 'Innovation Systems and Processes' with the topics: Introduction, Neo-Schumpeterian Economics, Innovation systems, Political economy and innovation, SCOT & ANT, User innovation, Transition studies, Futures in and of Innovation studies.

Summary of the course 'Qualitative Innovation Analytics' with the topics: Theory-building with qualitative methods, Qualitative research design, Case studies, Process research & event analysis, Analysing field discourse and rhetoric, Interviewing in qualitative research, Grounded Theory, and Socio-technical configuration analysis.

This summary contains all articles that are mandatory to study for the exam of Marketing and Innovation 2023/2024

TEST BANK Beckmann and Ling's OBSTETRICS AND GYNECOLOGY 8th Edition By Dr. Robert Casanova (All Chapters Covered)